How to write a brief case study

There are substantial methodological differences between these approaches.

How to write a brief case study

Using different media in your case study can allow you to promote your final piece on different channels. For example, while a written case study might just live on your website and get featured in a Facebook post, you can post an infographic case study on Pinterest, and a video case study on your YouTube channel.

Here are some different case study formats to consider: Then, gate the PDF behind a landing page and form for readers to fill out before downloading the piece, allowing this case study to generate leads for your business.

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Video Case Study Plan on meeting with the client and shooting an interview. Seeing the subject, in person, talk about the service you provided them can go a long way in the eyes of your potential customers.

Infographic Case Study Use the long, vertical format of an infographic to tell your success story from top to bottom. As you progress down the infographic, emphasize major KPIs using bigger text and charts that show the successes your client has had since working with you.

Podcast Case Study Podcasts are a platform for you to have a candid conversation with your client. Find the right case study candidate.

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Writing about your previous projects requires more than picking a client and telling a story. You need permission, quotes, and a plan.

To start, here are a few things to look for in potential candidates. That way, he or she can better speak to the value of what you offer in a way that makes sense for future customers.

Remarkable Results Clients that have seen the best results are going to make the strongest case studies. One part of this step is to choose clients who have experienced unexpected success from your product or service.

Recognizable Names While small companies can have powerful stories, bigger or more notable brands tend to lend credibility to your own -- in some cases, having brand recognition can lead to Switchers Customers that came to you after working with a competitor help highlight your competitive advantage, and might even sway decisions in your favor.

Reach out to your chosen subject.

How to brief a case

To get the right case study candidate on board, you have to set the stage for clear and open communication. That means outlining expectations and a timeline right away -- not having those is one of the biggest culprits in delayed case study creation.

Kick off the process with an email that runs through exactly what they can expect from you, as well as what is expected of them. To give you an idea of what that might look like, check out this sample email: Case Study Release Form This document can vary, depending on factors like the size of your business, the nature of your work, and what you intend to do with the case studies once they are completed.

That said, you should typically aim to include the following in the Case Study Release Form: A clear explanation of why you are creating this case study and how it will be used.

A statement defining the information and potentially trademarked information you expect to include about the company -- things like names, logos, job titles, and pictures.

An explanation of what you expect from the participant, beyond the completion of the case study. For example, is this customer willing to act as a reference or share feedback, and do you have permission to pass contact information along for these purposes?

A note about compensation.

How to Write a Case Study: Bookmarkable Guide & Template

Success Story Letter As noted in the sample email, this document serves as an outline for the entire case study process. Once approved, the Release Form should be signed and returned to you. That will provide your team with the necessary foundation to organize the interview, and get the most out of it.

The Final Approval Once any necessary edits are completed, send a revised copy of the case study to the customer for final approval.

A strong case study results from being prepared to ask the right questions. What do those look like? Here are a few examples to get you started: What are your goals?Gender in the Workplace: A Case Study Approach [Jacqueline DeLaat] on ashio-midori.com *FREE* shipping on qualifying offers.

This brief collection of cases is designed to help students and employees gain a hands-on understanding of gender issues in the workplace and to provide the necessary tools to handle those issues. . Apr 04,  · “They don’t entirely know what this letter looks like, even though they can read it,” said co-author Gali Ellenblum in a news ashio-midori.com points out that this isn’t the case for most other.

how to write a brief case study

Information for authors. Preparing your manuscript: JBC’s style and formatting requirements.. Submitting your manuscript: Information about the online submission process and requirements..

Author resources: Best practices for data collection and reporting, tips for manuscript writing, our primer for avoiding ethical violations, and a .

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how to write a brief case study

provides free vocabulary-building course/material. 5, Words. 7 hours of audio. FREE SAT Math Class. Note: “Case briefing” is a skill that you will develop throughout the semester. Practice will help you develop this skill. Periodically, case briefs will be collected for purposes of feedback.

At any time, you may submit your case brief(s) for feedback.

QUT cite|write - Writing a case study response